The newly remodeled Mass. Ave. store will include seating counters, more tables and new floors, as well as a new layout arrangement, according to Latzanakis.
"The whole look will be a lot more customer-oriented and less confusing," he says. "The customer will know immediately where to go for products," as opposed to the current layout, with separate registers for donuts and ice cream.
Latzanakis is quite hopeful that the changes will pay off.
"Sales have increased dramatically in [Dunkin' Donuts] stores with the new layout," he says.
Carvalho says he also plans some minor improvements for his recently renovated store.
The installation of a new air- conditioning system was completed this past weekend.
And then, of course, there's always the Matt Damon factor for the Mass Ave store.
Latzanakis says his store saw a "tremendous increase" in business after the release of Good Will Hunting, which featured his Dunkin' Donuts.
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