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When One Is Not Enough: Local Stores Square Off with Double Locations

"The larger the store, the more the variety," he explains.

The bins of umbrellas and Twizzlers, Andrews says, are the result of the decisions of individual store managers.

Like other Square store managers, they cater to their customers.

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"The managers have a great deal of discretion," he says. 'They know what moves in the store and they can highlight that."

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